Asset Manager & Content Strategist

The CCVA is the center for contemporary art and artists at Harvard University. Dedicated to artist-centered programming to build a vibrant local, university, and global contemporary art communities.

Housed in the only building in North America by modernist architect, Le Corbusier, alongside Harvard’s art department, their programming is enriched by education and connecting students with the work of emerging artists.

Responsibilities:

  • Brand Management

  • Create digital & printed matter

  • Website management

  • Develop copy & content

  • Social media & website maintenance

  • Calendar management

  • Optimize content for digital platforms

  • Regularly create engagement reports

Instagram: saved stories graphic

Instagram: bookshop promotional post

Brand Management

Social media profile graphic

I create templates and digital materials to promote programs, exhibitions, e-commerce, videos, and social media while remaining loyal to the brand guidelines.

I also maintain an organized and updated brand database consisting of several fonts, color palettes, and letterhead.

Digital Content

Instagram: hiring outreach post

Gallery display font 2024

Gallery main font

Gallery website: home page

Instagram: architectural tours promo

Instagram: bookshop sale promo

I am responsible for managing the gallery’s website and social media (Instagram and Vimeo). Here, I organize the content database, create new images, optimize content for digital sharing, write copy directed to our audiences, post content online, and maintain an organized calendar.

Gallery website: past exhibitions archive

Staff IDs: front and back

Printed Matter

Pamphlet inside for symposium

Vimeo: main profile page

I design, edit, and create printed matter to promote, support, and contribute to programming and exhibitions. From posters, pamphlets, staff IDs, guidelines, exhibition labels, to way-finding signage, I ensure that these materials are consistent, accurate, and highlight the gallery’s rectitude.

Stairwell way-finding signage

Program poster

Portfolio

Light Page Creative

Harvard Art Museums

Well Nice Wine Bar